In last July, our CEO Zeyu was invited to give a lecture at the SWUFE 2015 International Student Forum held by Southwest University of Finance and Economics in China.
The speech was named ‘Why Startups Fail - Successfully starting a business is like kissing frogs’.
The speech covered the following topics:
Misunderstanding between winning probability and success – what are the key factors that contribute to the success of an entrepreneur;
Start too fast and too big – when taking risk, rule number 1 is to ensure your survivorship;
Making mistakes wisely – verifying the most important assumptions first;
![](http://www.essence-edu.com/news/wp-content/uploads/2017/02/Chinese-University.jpg)
![](http://www.essence-edu.com/news/wp-content/uploads/2017/02/presentation.jpg)
![](http://www.essence-edu.com/news/wp-content/uploads/2017/02/DreamBigCareer.jpg)
![](http://www.essence-edu.com/news/wp-content/uploads/2017/02/HKU318_2.jpg)
![](http://www.essence-edu.com/news/wp-content/uploads/2017/02/87CC78B4D1E745D38B4483F361A4C9E6.jpg)
![](http://www.essence-edu.com/news/wp-content/uploads/2017/02/PolyUAll_News.jpg)